Case Studies

Re-Enhance Clinics in Harley Street, Cheshire, West Yorkshire and Majorca provide cosmetic treatments for the face and body, preventative healthcare services and cosmetic dentistry. The brief was to raise the professional profile of the founder, Dr Martin Kinsella, ideally through national press and high-end magazines. We achieved national and regional online and print coverage and TV exposure for Dr Martin Kinsella. Key coverage for one article valued in excess of £30,000 was a double page spread in the Daily Mail newspaper and MailOnline which has over 11 million readers.

Lunettes Opticians in Sleaford, Ruskington and Grantham wanted to increase their target customer base for all three Lincolnshire practices so we devised a campaign to reach out to their demographic. We created an award-winning campaign that involved primary schools throughout Lincolnshire and teamed up with Vision Aid Overseas, a charity which helps over 13 million children in developing countries who are unable to receive eye care. The task was to get the schools to collect old or unwanted glasses that were donated by parents and grandparents. Brand awareness was raised via leaflets that were sent home to parents offering a […]

Beverly Hills Formula is an international teeth whitening and oral hygiene range of products, and although an established brand since 1992 they wanted to make their brand image more current. As part of a strategic NPD and PR campaign we launched the first black toothpaste containing activated charcoal in the UK oral hygiene market which generated mass media exposure. Another hugely successful campaign we created through our film connections was when we teamed up with Paramount Pictures to help launch the Baywatch film starring Zac Efron and Dwayne Johnson. The budget for this was incorporated in to the existing PR […]

Pro Teeth Whitening Co are a relatively new teeth whitening and oral hygiene brand stocked in Boots and sold online through Amazon, Beauty Bay and their ecommerce site. Our client wanted to achieve instant industry and consumer recognition which would differentiate their brand from competitors, so we entered Pro Teeth Whitening’s activated charcoal teeth whitening powder into the national Pure Beauty Awards in 2018 and they won Best New Oral Beauty Product. Pure Beauty Awards is the UK’s most popular retail magazine that recognises the best brands leading the beauty industry and rewards innovation and creativity for newly launched products. […]

Do you want to see your business and brand in the most popular and prestigious publications? What about being industry thought leaders? How about being the people that policy makers go to for industry insight? Positioning You As Industry Leaders; Tate Consulting engineering firm has been selected to be part of the 2019 Parliamentary Review which demonstrates how organisations have become outstanding leaders in their field and aims to raise industry standards. We submitted a 1000-word article on how they have responded to challenges within the industry, sharing best practice as a template for reform. The Review will be shared […]